Our Role in Road Marking History

The successful growth of Hitex International Group has been achieved through continuing investment, professionalism and a determination to remain at the forefront of the global road marking industry. Scroll through the timeline below and find out our role in road marking history, both in the UK and Globally.


Hitex begin manufacture of cold-applied PU

Hitex launch the Puma range of products; modified MMA type 1 high friction surfacing, coloured textured surfacing and road markings.

Hitex North America launched

Hitex International Group introduces Hitex North America at the American Traffic Safety Services Association’s 47th Annual Convention and Traffic Expo. Headquartered in Vancouver, Canada, Hitex North America provides customers throughout the USA and Canada with easy access to our full product range.


HiFlex Preformed thermoplastic goes into production

HiFlex Preformed thermoplastic includes a full range of symbols, letters, numbers, HiFlex tape and TexBand road repair tape for the UK and international market

Hitex International Group announces new joint venture

Hitex International Group announces a new joint venture partnership with Trans Metalite India, the New Delhi-based supplier of highways infrastructure solutions, forming Metalite Hitex Group. The group offer high quality road safety materials to improve road safety on Indian highways


Hitex Traffic Safety

Hitex Traffic Safety is founder member of the Road Safety Surfacing Association (RSSA)

Hitex Traffic Safety: Further investment in R&D

With further investment to expand our research and development capabilities, Hitex Traffic Safety build a dedicated epoxy R&D laboratory. Hitex International Group are able to broaden their development into the use of sustainable materials and improved processes.

Hitex opens new plant

Hitex open new epoxy plant for the manufacture of BBA/HAPAS approved EcoGrip Type 1

L&R Roadlines

Modern, fully-equipped contracting facilities are built at the Hitex International Group site in Ellesmere Port. The new premises provide extensive servicing facilities for vehicles and equipment, and new offices for staff.


A collaborative approach to road safety

Hitex International Group is created, bringing together the four divisions under a cohesive structure. Creation of the group strengthens our offering further, and allows us to pool capabilities and resources to bring new solutions to the road safety sector across the globe.

Investment in facilities

Hitex Traffic Safety premises expand to include a new, sophisticated epoxy manufacturing plant and staff move into new offices


Hitex Traffic Safety Exports

Hitex Traffic Safety exports continue to increase, with trading in Africa, Asia, Australia and New Zealand.


Hitex Traffic Safety expands further

Hitex Traffic Safety expands further; exporting to North America, South America and the Caribbean.


Hitex Traffic Safety grows

Hitex Traffic Safety Ltd begins to export specially modified thermoplastic and road surfacing material into Europe.  


A history of investment

Hitex Traffic Safety Ltd is established at a purpose-built facility in Ellesmere Port, Cheshire. Specialising in the manufacture of road safety materials with a strong focus on product development, Hitex Traffic Safety incorporates on-site Research & Development laboratories alongside the most technologically advanced plant of its type in the UK.



Textureprint Ltd is established to service a growing market demand for decorative, innovative road treatments specified for, amongst others: town centres, urban regeneration schemes, pedestrian zones, commercial developments and heritage areas.


The mark of quality

L&R Roadlines became the first UK Road Marking Contractor to gain Quality Assurance accreditation, part of the company’s drive to raise standards in the growing industry sector.


Driving the industry forward

With road safety and high values of workmanship at the core of their business, L&R Roadlines was part of a group of four UK companies to establish the Road Safety Markings Association (RSMA). Still active in the industry today, the Association was conceived to promote the road marking industry as..Read more


The long road to success

Hitex International Group began over 40 years ago with the formation of L&R Roadlines Ltd. They were established as a general contractor of road safety markings, and based at premises in Liverpool, North West England.

Our Role in Road Marking History